Wednesday, February 29, 2012

Meeting The Softer Side of a Woman’s Needs

Susan’s Special Needs has created a unique and welcoming environment for women to explore the wonderful solutions for hair loss (thinning and medical treatment), mastectomy, lumpectomy, imbalance, and full figure. “We are excited about the new products we are introducing to the Detroit area.

      



   PureDESIRE Wigs offer a blend of human hair and synthetic hair providing a high-tech alternative to human hair. PureDESIRE looks, feels and reacts just like human hair.
     







           
     PurFIT Adjustable Enhancer with unique easily adjustable volume with fiberfill pocket on the back of the breast form so it can be expanded or reduced in size to match a woman’s existing breast. It has the softest silicone insert for the look and feel of natural breast tissue; quickly warms to skin temperature and fills the cup of a bra perfectly.
       






            Attachable Massage Form is made with skin-friendly adhesive with special channels that hug the chest wall for a more comfortable fit. The gel adhesive is attached to the back and needs no skin support. The massage back reduces perspiration and increases dryness for a wonderfully comfortable fit. MEET SUE BLUE, AMERICAN BREAST FORM REPRESENTATIVE ON APRIL 6 TO EXPERIENCE OUR EXCITING NEW PRODUCTS. A SPECIAL GIFT WITH BE GIVEN WITH PURCHASE.
   


     Forever Summer Swimwear welcome the cruise and Florida season with beautiful, colorful and stylish options for women of all sizes and needs – One piece, two piece, sarongs and cover ups.








Visit us to fully experience our warm and friendly custom service. Hot coffee and cookies are always available to enjoy while you work with our stylists to meet your hair thinning needs. They will explain our Custom Tailoring to ensure a beautiful and comfortably fitting wig – So even your best friend won’t know your wearing a wig.. We are also Board Certified Bra and Mastectomy Fitters helping women who have experienced medical treatment such as Mastectomy, Lumpectomy or Reconstruction. We also have helped full figured women with stylish and comfortable bras.

Call for an appointment (248-544-4287), stop by and drop in 24052 Woodward Avenue, Pleasant Ridge, Mi 

Tuesday, February 28, 2012

Cancer's growing burden: the high cost of care

Patti Tyree was afraid that cancer would steal her future. Instead, the cost of treating it has.
  • Patti Tyree sits in front medical bills spread out on her kitchen table in Salem, Va. Tyree was afraid that cancer would steal her future. Instead, the cost of treating it has.
    Don Petersen, AP
    Patti Tyree sits in front medical bills spread out on her kitchen table in Salem, Va. Tyree was afraid that cancer would steal her future. Instead, the cost of treating it has.
Don Petersen, AP
Patti Tyree sits in front medical bills spread out on her kitchen table in Salem, Va. Tyree was afraid that cancer would steal her future. Instead, the cost of treating it has.
She had hoped to buy a small farm with money inherited from her mother. But copayments for just one $18,000 round of breast chemotherapy and one shot of a nearly $15,000 blood-boosting drug cost her $2,000.
Bills for other treatments are still coming, and almost half of her $25,000 inheritance is gone.
"I supposedly have pretty good insurance," said Tyree, 57, a recently retired federal worker who lives near Roanoke, Va. "How can anybody afford this?"
Forty years after the National Cancer Act launched the "war on cancer," the battle is not just finding cures and better treatments but also being able to afford them.
New drugs often cost $100,000 or more a year. Patients are being put on them sooner in the course of their illness and for a longer time — sometimes for the rest of their lives. The latest trend is to use these drugs in combination, guided by genetic tests that allow more personalized treatment but also add to its expense.
It's not just drugs: Radiation treatment is becoming more high-tech, and each leap in technology has brought a quantum leap in expense. Proton therapy is one example — it costs twice as much as conventional radiation and is attracting prostate cancer patients despite a lack of evidence that it is any better.
The financial strain is showing: Some programs that help people pay their bills have seen a rise in requests, and medical bills are a leading cause of bankruptcies.
"Patients have to pay more for their premiums, more for their copayments, more for their deductibles. It's become harder to afford what we have, and what we have is becoming not only more costly but also complex," said Dr. Michael Hassett, a cancer specialist and policy researcher at Dana-Farber Cancer Institute in Boston.
Insurers also are being squeezed by laws that require coverage and restrict raising premiums. And the burden is growing on Medicare, which in some cases is paying for treatments and tests that have not been shown to benefit patients.
Why have costs escalated so much?
To some extent, it's the price of success.
Cancer deaths have been declining in the United States since the early 1990s. Two out of 3 people now live at least five years after a cancer diagnosis, up from 1 out of 2 in the 1970s, according to the American Society of Clinical Oncology, doctors who treat the disease. Nine out of 10 women with early-stage breast cancer are alive five years after their diagnosis and are probably cured.
Modern treatments have fewer side effects and allow patients to have a greater quality of life than chemotherapy did in the past. But they are far more toxic financially.
Of the nation's 10 most expensive medical conditions, cancer has the highest per-person price. The total cost of treating cancer in the U.S. rose from about $95.5 billion in 2000 to $124.6 billion in 2010, the National Cancer Institute estimates. The true tab is higher — the agency bases its estimates on average costs from 2001-2006, before many expensive treatments came out.
Cancer costs are projected to reach $158 billion, in 2010 dollars, by the year 2020, because of a growing population of older people who are more likely to develop cancer.
That's the societal cost. For individual patients, costs can vary widely even for the same drug. Dr. Bruce Roth, a cancer specialist at Washington University in St. Louis, tells of Zytiga, a prostate cancer medicine approved last year. It costs $6,100 a month and insurers differ on how much they cover.
"I've had one patient pay $1.50 copay a month and another patient be quoted $5,943," Roth said. Now whenever he hears about a promising new cancer drug, he worries it will be another case "where finances end up determining who gets it."
Tyree, the woman from Virginia, said the hospital billed her insurer $14,865 for Neulasta, a shot to boost white blood cells and help her tolerate chemotherapy. Several cancer specialists said Neulasta usually costs less than half that amount, but the charge was $12,000 for Tyree's friend and blog postings by other cancer patients tell similar stories.
The worst part: A much cheaper alternative is available — a different formulation of Neulasta — but many patients aren't offered that option. There's even a cheaper way to get Neulasta, but hospitals make a lot of money giving the shot instead of teaching a patient or a caregiver how to do that.
Tyree said doctors told her Neulasta was "completely routine and everybody got it." She had no idea how much she and her insurer would have to pay for it until the bill came.
A recent American Cancer Society survey found that one-quarter of U.S. cancer patients put off getting a test or treatment because of cost, the group's chief medical officer, Dr.Otis Brawley, writes in his new book "How We Do Harm," which discusses costs and argues for more rational use of health care. One out of 5 survey respondents over 65 said they had used all or much of their savings on cancer care.
The burden hits hard on the middle class — people too well off for programs that cover the poor but unable to afford what cancer care often costs.
Dr. Amy Abernethy, director of the cancer care research program at Duke University, did a study of 250 such patients from around the country. Most were women with breast cancer, including Tyree. All but one had insurance, and two-thirds were covered by Medicare. The vast majority also had prescription drug coverage.
Their out-of-pocket expenses averaged $712 a month for doctor visits, medicines, lost wages and travel to appointments. To pay for cancer drugs, half spent less on food and clothes, and 43 percent borrowed money or used credit. Also, 26 percent did not fill a prescription, 22 percent filled part of one and 20 percent took less than prescribed.
"Patients don't just have cancer, and that's becoming more and more of a problem" because they also are struggling to buy medicines for heart disease, diabetes and other conditions, Abernethy said.
The challenge will grow as the newest trend in cancer care takes hold: using the new, gene-targeting drugs in combination. There has been limited success using them one at a time — they tend to buy a few more months or a year or two of life but usually are not cures.
"Almost certainly we will have to use multiple drugs" to shut down all of a tumor's pathways rather than just the main one attacked by a single drug, said Dr. Allen Lichter, the oncology society's chief.
Ironically, "one of the answers to making cancer therapy more cost-effective is to find these targeted agents" and use genetic tests to narrow down which patients really benefit instead of giving them to everyone with a particular type of cancer, Lichter said. For example, the new lung cancer drug Xalkori targets a gene that is present in only 5 percent of lung cancers, but it helps 60 percent of those patients.
Here's where things get sticky. Desperate patients often demand treatments that have a very small chance of helping them. And many doctors feel they have a duty to offer anything that might help, regardless of the cost to insurers and society, said Hassett, the policy researcher from Boston.
An example is the outcry over the government's recent withdrawal of approval of Avastin for breast cancer. Studies showed the drug did not improve survival for most women and there are no biomarkers to identify the few it does help. Many doctors and patients still want access to the drug, and Medicare is still paying for it.
But denying "useless" treatment isn't just about saving money — it's about avoiding harm and false hope, Brawley writes in his book. "A rational system of health care has to have the ability to say no, and to have it stick," he contends.
Cost can still be a concern long after initial treatment. Many breast cancer patients take medicines for five years to prevent a recurrence. Tyree, the woman from Virginia, is about to start on one of these, Arimidex. It is newer and somewhat more effective than tamoxifen, a medicine long used to prevent cancer's return, but it is also more expensive.
If insurance covers only part of it, "I'll have to pay," Tyree said. "And I don't have any idea how much it is."
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Online:
Advice on costs: http://bit.ly/arjDb2
Questions to ask doctors: http://bit.ly/wdzaj3
Financial help: www.needymeds.org and http://bit.ly/nzlqcB
Cancer milestones: http://CancerProgress.Net
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Follow Marilynn Marchione at http://twitter.com/MMarchioneAP
Patients, taxpayers and insurers are struggling with the cost of care for many diseases. One of the costliest is cancer. This is the first story in an occasional Associated Press series.
Copyright 2012 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Lori Hope on 20 things people with cancer want you to know

Written by  Facing Cancer Together
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Lori Hope on 20 things people with cancer want you to know
Emmy-Award winning journalist Lori Hope  discusses her book, Help Me Live -- 20 Things People With Cancer Want You to Know.
lori_hope-profileLori Hope was diagnosed in 2002 with lung cancer. She says it came as a complete shock, and although her family and friends stood by her, some didn’t know what to do.
Lori supported several friends who had cancer before she received her own diagnosis, but she says “Being there yourself, you’re awed by the reality that life could end- that you’re actually faced with the possibility of death.” 
Hope writes that most people with cancer want to feel heard, respected, understood and valued; to laugh; to be loved and above all to love!  She says the book can be that lifeline.
Listen to her advice in this conversation:
What have you learned from your own experience facing cancer?  Please share your thoughts on this topic in a comment below.
Highlights from the conversation with Lori Hope:
send-flowers-to-friendIt is OK to say or do wrong thing:  Admit that you don’t know what to say or do, but that you just want to be helpful but don’t know how to help or what to say.  This diffuses tension, and it’s better to be there and do the wrong thing than disappear. Some people may feel like they’re just not good around sick people and because they feel uncomfortable, they stay away.  This is the worst thing to do because more than anything, when you have cancer, you need that support and love… you need to feel like you matter.If it’s too hard to talk, stay in touch in other ways like sending a card or some flowers.
You need to hear success stories not horror stories:
You need to feel hope.  When you’re first diagnosed, you tend to regress emotionally.  When hearing a story about someone that died from cancer, you identify with that person who dies, and it dashes your hope.
I want compassion not pity:
Some people say to me, “Poor Lori.”  I feel like I am one of the luckiest people alive because the life I am living now, for however long, is so rich and so full- I don’t think that’s worthy of pity.  You don’t want to feel like someone is looking down on you.  What you want is to feel compassion and on equal ground… not as if there’s something wrong with you or that there’s something you did that gave you cancer.Having cancer has opened doors to being in present moment- (although we don’t like to be told the gifts of cancer from others who don’t have cancer).  I can laugh and feel freely, and enjoy the transformations and gifts that take place.
Calling a person a “cancer patient” sometimes implies a sense of pity.  But using the term “survivor” implies hope.  Most people prefer to be referred to as a survivor, but most importantly, they don’t want to be treated differently
supporting-friend-with-cancerI Need to laugh: Sometimes you just need to laugh and forget cancer for a while. People with cancer want people to know this: humor enhances hope and creates a positive outlook on world.  It can be hard to escape “cancerland” in mind and body, so humor is an escape.  Laughter is great medicine!
I need you to listen to me and let me cry: There is a need to tell our story to believe it’s real because it feels so unreal.  We need to be able to express grief, anger, and fear and be heard and accepted.  And, as a caregiver, it’s hard to accept those feelings because we want to be positive and be reassuring that everything is fine, but its NOT about YOU.  You need to focus on that person: let them talk and cry.
lori-hope-help-me-live-cancer-bookBlaming doesn’t shore up hope:You would never think to ask an AIDS patient about their sexual habits, or a heart attack victim how much meat and cheese they ate…  So, a person with lung cancer doesn’t want to be asked if they smoked. It’s not polite and not helpful. It is true that there are major health risks that are caused by smoking, but you don’t need to look back, you need to look forward.
On hearing, “You look great!”:
 Hearing these words can leave a person feeling dismissed, as if they are implying, “You look great- can you really be sick?”  I had great color, and looked athletic, but I was sick.  You feel like they’re questioning if you’re really sick.  On the other hand, sometimes it feels good to hear that you look great.  So it really depends.  A person might rather hear, “Wow, I hope you’re feeling as good as you look.”
hope_help-me-live-revised-webLAUGH, LEARN, LOVE - How to support people with cancer [originally published by Curemagazine]
L isten without judging, interrupting, or feeling like you have to say something.
A sk permission to give advice, to visit, to tell others of your friend’s problems.
U nderstand that your friend is especially sensitive because of her or his trauma.
G ive it time if your friend doesn’t feel like talking or visiting now.
H umor helps almost everyone cope. Funny movies and books can help.
L et go of the myth that everyone dies of cancer; keep hope alive!
E mpathize by trying to remember a time when you were terrified.
A nalyze your audience to determine what your friend needs and enjoys.
R un interference; keep toxic friends away from the person who’s suffering.
N o horror stories – ever! They kill hope; people want to hear success stories.
L ove her and show it by considering her needs rather than your own.
O ffer specific help such as picking up groceries or his kids, or doing laundry.
V alidate him by telling him that his feelings, even negative ones, are normal.
E xercise caution by letting her bring up the subject of her health; she may want to forget.